The Journey
In March 2025, Zephyr PR proudly acquired PDPR, marking a significant milestone in our journey to becoming one of Australia’s most dynamic and future-focused communications agencies.
Originally launched in Queensland, PDPR quickly established itself as a leading PR and marketing agency before expanding into New South Wales in 2017. The agency soon made its mark, delivering multi-faceted campaigns across the property, retail, government and tourism sectors.
PDPR’s client family has included national brands such as Lendlease, JLL, Mirvac, Gelatissimo, NAWIC and KFC as well as international tourism, FMCG and hospitality businesses. A full-service agency, it specialises in public relations campaigns and more recently, marketing-led strategic transformation for brands with a turnover of $5m+.
Bold and Strategic
Zephyr PR and PDPR have always believed in communication that makes an impact, starts conversations, and sparks change. Coming together gives us the chance to reach more people, strengthen our media connections and step into a new era of brand storytelling.
With the combined strengths and experience of our teams, we’re ready to set a new benchmark in strategic PR.
The acquisition marks a major step in our evolution into a full-scale communications powerhouse and a strategic expansion for our growing client footprint across Australia and beyond. Alongside our sibling agency, Revolution Creative Group, this move will see us expand the depth and reach of our end-to-end brand, media, and digital solutions.
This acquisition was facilitated by Fleur Madden of The Ginsburg Firm, who has a long standing relationship with all parties.